Impact of the HRM practices on Organizational Commitment of Managerial Employees in the Textile industry

Vol.9  No.1

Year : 2014

Issue : Jun-Aug

Title : Impact of the HRM practices on Organizational Commitment of Managerial Employees in the Textile industry

Author Name : Shruti Sarin, N.S. BHALLA , T.S. SIDHU , sanjeev sharma

Synopsis :

The present study is in the light of the liberal global Indian economy that has led to a competitive environment. In the changing scenario of the global business environment with a highly competitive market economy, the Human Resource Management practices (HRM) provide an edge to an organization. This paper builds on the previous theories & research in the Human Resource Management practices to find out the relation between the firm's strategy regarding human resources and Organizational Commitment. This study is an attempt to understand the impact of the HRM practices on Organizational Commitment of Managerial Employees in the Textile unit of Punjab. The data were gathered by administering questionnaires. This study reveals that the HRM practices are strong predictors of Organizational Commitment of managerial employees in the Textile unit of Punjab surveyed. The present study also aimed at assessing how much of commitment in the unit can be attributed to HRM practices. For this purpose, the data of 100 participants were randomly selected. HRM practices and Organizational Commitment were measured by likert scale. Data were analyzed by t-test and multiple regressions.

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E-Marketing – Is it indispensable for Today's Marketing?

Vol.9  No.1

Year : 2014

Issue : Jun-Aug

Title : E-Marketing – Is it indispensable for Today's Marketing?

Author Name : R. TAMILARASAN

Synopsis :

Today, as we witness, e-marketing has changed the way goods and services are being marketed all around the world as well as in India. The Internet has become a valuable tool to optimize the success of marketing of goods and services, as a practice deviating from the traditional marketing practices. E-Marketing practices have become the heart of a firm's marketing strategies. E-Marketing strategies can range from simply putting up a blog to build an online community and marketing through social media channels, with email or through viral marketing campaigns etc. However, it mainly focuses on how best the strategies relating to product, price, place and promotion can best be made suitable to attract and retain prospects / loyal internet savvy customers. It altogether becomes vital to explore how the Internet as a marketing platform can be exploited to market goods and services, that could result, it result in reinventing the marketing wheel to evolve strategies that best serve the needs of e-marketing world. Hence, this article explores the domain and dynamics of strategies in the emerging e-marketing world.

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Human Resource Development Climate in Selected Private Sector Banks in Punjab, India-A survey

Vol.9  No.1

Year : 2014

Issue : Jun-Aug

Title : Human Resource Development Climate in Selected Private Sector Banks in Punjab, India-A survey

Author Name : sanjeev sharma, Shruti Sarin , N.S. BHALLA , T.S. SIDHU

Synopsis :

Human Resource Development (HRD) climate facilitates proper implementation of HRD systems in an organization. The present study is aimed at assessing the extent of HRD climate prevailing in selected Private Sector Banks in Punjab. This study has been carried out on the basis of the information collected from employees working in 6 major private sector Banks running their operations in Punjab. On the basis of information collected and results obtained, it has been found that average/moderate HRD climate is prevailing in selected Private Sector Banks. In comparison, it has been found that better OCTAPAC values (Openness, Confrontation, Trust, Authenticity, Pro-activity, Autonomy, Collaboration, Experiment) culture is prevalent than HRD mechanism and general HRD climate in the Selected Private Sector Banks. It is suggested on the basis of research evidence that, the top management of the banks should enrich the banks policy in enhancing the physical, mental and emotional capabilities of the individuals for creating and maintaining better HRD Climate. The Managers and officers staying in the banks should have been motivated, encouraged and inspired to accept challenges. A favorable HRD climate also contributes for the retention of the workforce. Private sector banks have been seriously exposed to the problem of HR Mobility.

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A Study on Role of Business Correspondents in Financial Inclusion with Reference to State Bank of India

Vol.9  No.1

Year : 2014

Issue : Jun-Aug

Title : A Study on Role of Business Correspondents in Financial Inclusion with Reference to State Bank of India

Author Name : ANILKUMAR JALADI, P. RAJA BABU , RASUL. SK

Synopsis :

In India, focus of the financial inclusion at present is confined to ensure a bare minimum access to a saving bank account without frills to all. Financial Inclusion effort should offer at a minimum, access to a range of financial services including savings, long and short term credit, insurance, pensions, mortgages, and money transfer at a reasonable cost. The purpose of this paper is to assess the role of business to SBI and to evaluate the business correspondent's performance and an insight into financial inclusion in rural areas. The importance of financial Inclusion arises from the problem of financial exclusion of unbanked people from the formal financial services across the world. State Bank of India achieved 100% coverage of its allotted unbanked villages under the Financial Inclusion Programme of the RBI with the help of Business Correspondents, finally to give an appropriate suggestion.

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Effect of Motivation on the Employee Behaviour and Organization as a Whole

Vol.9  No.1

Year : 2014

Issue : Jun-Aug

Title : Effect of Motivation on the Employee Behaviour and Organization as a Whole

Author Name : Dr. Neeraj Kumari

Synopsis :

The objective of the study is to understand how motivation affects the behaviour of individuals and organizations as a whole. It is a descriptive research and the sample size of the study is 131. The primary data have been collected with the help of a structured questionnaire. The study reveals that the employees of both the organizations in this study have high scores on all the six dimensions of motivation viz. Achievement, Affiliation, Influence, Control, Extension and Dependency. As per the self rating / assessment by the employees themselves, the mean efficiency score of employees of both of these organizations are high and it does not show any significant difference. It is concluded that, employees of both of these organizations under this study are highly motivated and highly efficient. Thus the organization is highly effective in motivating its employees.

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Retail Outlet Engagement & Expansion Program in Indian Telecom Sector

Vol.9  No.1

Year : 2014

Issue : Jun-Aug

Title : Retail Outlet Engagement & Expansion Program in Indian Telecom Sector

Author Name : Debajani Sahoo, A. VIDYADHAR REDDY

Synopsis :

There is an increased competition in the Indian telecom industry which has forced the teleservice providers to give more attention on service quality, customer and retailer satisfaction. The academicians have also been studying quality & satisfaction to understand the determinants and processes of market evaluation. The Indian telecom market may enjoy good growth rate owing to lower tele-density, stiff competition and lower tariffs. To beat the competition, retailer satisfaction is equally important like customer satisfaction; as satisfied retailer can bring more loyal customers to the organization. The objective of the present study is of two folds. At first, to identify the retailer's satisfaction dimension in the prepaid segment based on the services provided by service provider (Network quality, Grievance handling, Schemes provided, Margin rate as regards to the service provided). Secondly, to examine whether cross sectional demographics of retailers impact their business transaction with the telecom service providers. The study conducted by survey process having sample size of 400 retailers represent 93.6 percent response rate. The retailers who were already selling the LAPU recharges and in case of the new outlets, untapped shops were being targeted. Convenience sampling method which is used in this study is considered as non-probability sampling. Multiple Regression and Anova has been used through SPSS 20 for the data analysis. This study will help the telecom managers to design the relationship marketing strategies for different set of retailers with varied requirements. It will help the telecom industry to further dissect the market and find out more retailer base from the growing market in India.

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Cross Listing of Firms and Corporate Governance Disclosure Practices - A Case of India

Vol.8  No.4

Year : 2014

Issue : Mar-May

Title : Cross Listing of Firms and Corporate Governance Disclosure Practices - A Case of India

Author Name : Rajya Lakshmi, Dr. Laila Memdani, Raja Babu

Synopsis :

Due to globalization Indian companies are getting listed in overseas markets as well, or in other words getting cross listed to have access to broader range of financing. Since corporate disclosure practices are not uniform globally, Indian companies cross listed in developed economies like United States of America and United Kingdom have to follow stricter corporate governance practices prescribed there. Theoretically cross listing increases the extent of disclosures practices followed by companies. Good governance results in the increase in the corporate reputation in the international market. As overseas developed markets are more mature than the Indian market, there can be adequate supply of capital at a lower cost. This study is an attempt to compare and contrast the extent of governance disclosures practices followed by Indian companies which are exclusively listed in India and those which are listed in India and abroad in order to find out whether cross listing is improving the governance disclosures by constructing a corporate governance disclosure score. In addition the authors analyze the nexus between the corporate governance scores and firm performance for firms exclusively listed in India and cross listed.

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Tips of High-Performance Team Building for Organizational Effectiveness

Vol.8  No.4

Year : 2014

Issue : Mar-May

Title : Tips of High-Performance Team Building for Organizational Effectiveness

Author Name : Namita Karmakar, Paneerselvam

Synopsis :

This paper proposes a various general models for team building, which enable leaders to build coherent teams rapidly and fairly for the term projects of organizations in general. Moreover, the models can also be used to build teams for any type of project, if they are inexperienced on a certain subject. The proposed model takes leaders' preferences and the staff's considerations into account when a team building process is required for any type of course. Executives, managers and organization staff members universally explore ways to improve business results and profitability. A team is a small group of people with similar skills working toward a common goal. A high-performance team has members with a clearly defined and shared purpose, mutual trust and respect, clarity of roles and responsibilities, high levels of communication, dedication to team success and cooperation, ability to differ and acknowledge conflict, and a supportive leader who challenges the team. Teamwork is considered a critical factor in delivering high-quality, although research on the evidence base for the effectiveness of teamwork and communication across disciplines is scarce. The organizational growth, development, motivation, morale, and satisfaction of the employees in the system combined with the best image projection of the organization to its various constituents, account in turn, for continued organizational health, viability, and growth which accounts for the organization's effectiveness. Successful team building, that creates effective, focused work teams, requires various attentions which are discussed. Effective team building, will help organizations to identify the teams strengths and weaknesses, increase productivity and efficiency, improve the way the team members interact, improve support and trust levels in the workplace reduce stress levels in the work place, and thereby develop healthy inter-group relations.

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Establishing Skills Supremacy: Way Forward to Sustain the Competitive Advantage

Vol.8  No.4

Year : 2014

Issue : Mar-May

Title : Establishing Skills Supremacy: Way Forward to Sustain the Competitive Advantage

Author Name : Vijay Padaguri, M.M.Bagali

Synopsis :

The research paper suggests an integrated skills based approach for learning organizations based on the findings of the study. The paper details the integration of the skills approach into the overall business plan and the strategy of organizations. A feasible model has been suggested in the paper with regard to adapting skills based approach towards achieving a sustainable competitive advantage. Principal Component analysis has been used to analyze the data collected from a sample representing ten prominent business sectors. Business entities strive to achieve and sustain supremacy of considerable credibility, in order to have continued growth and profits. While some companies have banked on 'core competencies' like cost leadership, technological advancements and design excellence, the sustainability issue still prevails and calls for something more radical. Having a competitive advantage is no longer an allinclusive acceptable long-run strategy, especially for corporate giants aiming at sustainable leadership. A quick re-look at companies like Blackberry and Nokia who could not sustain the pace of growth over the years prove that long-run market leadership demands more than just having one success factor, i.e.; design supremacy or robust technology. Companies should build a sizeable skills inventory that can be re-skilled in optimal time frames and can be used to achieve defined growth objectives. We could be looking at skill dominance translating to market dominance and if companies are able to scale up this concept, they could probably aim at long-run market leadership, a coveted corporate objective.

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Developing One's Ethical Awareness: Using Scripture As A Touchstone

Vol.8  No.4

Year : 2014

Issue : Mar-May

Title : Developing One's Ethical Awareness: Using Scripture As A Touchstone

Author Name : Hershey Friedman, James A. Lynch, Toby Birnbaum

Synopsis :

We live in a world where integrity, courage, humility, and compassion on the part of leaders are no longer a luxury. The authors demonstrate how the Hebrew Bible can be used by all kinds of leaders to provide timeless and inspiring messages. These ideals include integrity, courage, industriousness, compassion, truth, justice, and concern for others. Ignoring the plight of the weak and helpless is something numerous prophets railed at. A country or organization that wishes to prosper has to be built on the above-mentioned foundations. We have seen the financial devastation that results when institutions follow a “greed is good” and/or a “maximization of shareholder value” approach to leadership.

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Current Pricing Of IPOS: Is It Genuine To The Investors?

Vol.8  No.4

Year : 2014

Issue : Mar-May

Title : Current Pricing Of IPOS: Is It Genuine To The Investors?

Author Name : Suresh Chandra Bihari, Pratiksha Barik

Synopsis :

The study deals with finding whether the current pricings of IPOs are genuine to the investors or not, i.e. whether or not the companies are worthy of receiving premium. Securities are fairly priced in the capital markets if they are efficient and genuine. Pricing of securities (IPOs) is an essential factor to gain investors' confidence and aid in the companies' development and overall growth of an economy. IPO details, both book building and fixed price, issued since 1st January 2011 till 29th April 2014 are collected. The IPOs are categorized on the basis of their issue prices vs. market prices, and their paid up capitals. Fundamental analysis, using Dividend Discount Model, is done on selected 9 companies belonging to each category, to find the intrinsic values of the IPOs. Then, the financial conditions of the companies viz. EPS, P/E ratio, Dividend per share, Net worth, Reserves and surplus, Net profit and ROE, 2 years prior to the issue till FY 2013, are analysed to check the genuineness of the IPO pricing. The IPOs issued at premium are found to be genuine. The IPOs whose issue prices are less than their intrinsic values are also justified. Any false pricing is automatically rectified in a few years and the market either punishes or rewards the company in due course of time.

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Reducing Employee Turnover in Apparel Manufacturing Industry: Case Study

Vol.8  No.3

Year: 2014

Issue: Dec-Feb

Title : Reducing Employee Turnover in Apparel Manufacturing Industry: Case Study

Author Name : M.G ELLEPOLA

Synopsis :

Finding viable solutions for employee turnover is a main concern in the apparel manufacturing industry. Since employee turnover cannot be completely eliminated it's important to find out to how it can be minimized. Importantly in the present context, when labor is considered as a resource rather than a cost, the measures taken to do so may vary depending on the size of the operation. The apparel manufacturing industry is highly labor intensive and by minimizing turnover helps improvements in productivity, reduction of recruitment cost, prevent skill drain etc. Especially in a highly competitive environment: local and global, it is essential to search for more and more ways in cutting down costs that contribution from labor turnover is high among other factors. This paper discusses reasons for labor turnover and suggestions to reduce turnover & improve retention with a proactive approach.

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Corporate Governance, Profile of the Executive Directors and the Rate of Refunding of Microcredits in the case of the Tunisian Associations of Microfinance

Vol.8  No.3

Year: 2014

Issue: Dec-Feb

Title : Corporate Governance, Profile of the Executive Directors and the Rate of Refunding of Microcredits in the case of the Tunisian Associations of Microfinance

Author Name : Mighri Zouhayer, AKACHI SAMIR , JARBOUI ANIS

Synopsis :

The objective of this paper is to analyze the role allotted to the mechanism in the determination of the financial performances of associations of microcredit in the specific case of Tunisia. In this respect, the authors have integrated the characteristics of Executive Directors and have transposed the various instruments of governance largely treated in the case of banks to the sector of microfinance. Moreover, they resort to the rate of refunding as an indicator of the financial performance of associations of microcredit.

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Meeting the Challenges of Banking Services in a Technological Arena

Vol.8  No.3

Year: 2014

Issue: Dec-Feb

Title : Meeting the Challenges of Banking Services in a Technological Arena

Author Name : Darling Selvi

Synopsis :

Technology has opened up new markets, new products, new services and efficient delivery channels for the banking industry. Online electronics banking, mobile banking and internet banking are just a few examples. Technological innovation not only enables a broader reach for consumer banking and financial services, but also enhances its capacity for continued and inclusive growth. The penetration of bank offices in India has grown wider covering even to the rural villages. North Eastern regions are yet to be covered as the coverage is very low. As at end-March 2012, 99 per cent of the identified villages have been provided with banking outlets. Extension of banking services through Automatic Teller Machines has been carried by all types of banks except Cooperative Banks. A survey which has been conducted among 200 sample respondents from Kanyakumari District of Tamilnadu who have bank accounts revealed that they have good experience in banking transactions. The selection of banks depends on the better services, economy in transactions, Convenience, Attraction towards various schemes and to get Overseas Transactions. Though the sample respondents got aware of various technological advancement taking place in the banking transactions, only 62 percent have the habit of using them. The service quality of banking services was measured in five dimensions and it is noted that the average gap is positive and more for the dimension Reliability (0.5), Empathy (0.42) and Responsiveness (0.09) while the other two dimensions Assurance (-0.20) and Tangible (-0.40)are negative. The researcher has applied Trend analysis, Correlation analysis, SERQUAL technique, Factor analysis and percentage analysis and the results are highlighted.

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Gender Difference In Purchase Behaviour Towards Branded Apparels: An Empirical Investigation

Vol.8  No.3

Year: 2014

Issue: Dec-Feb

Title : Gender Difference In Purchase Behaviour Towards Branded Apparels: An Empirical Investigation

Author Name : syed irfan shafi, C. Madhavaiah

Synopsis :

The Indian growing retail market is the second biggest market after China. Ready-to-wear apparel is a part of the textile industry and it accounts for about half of India's fabric trade. India's customer market for ready-to-wear apparel has become varied by flow of more fashionable brands. India is becoming the favoured target for outsourcing ready-towear apparels for the international market. Many international brands are also sourced from the Indian ready-to-wear apparel market. This present study aims to examine the gender differences in consumers' apparel buying decision. Data were gathered from regular buyers of branded apparel using a structured questionnaire from a Metro city Bangalore with a sample size of 150 consumers. Convenience sampling was used for data collection. The data collected from respondents were analysed using SPSS 20.0. The results indicated that there is no significant difference between brand awareness, shopping frequency and shopping expenditure among male and female perceptive.

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A Study On Analyzing The Impact Of Organization Commitment On Job Satisfaction And Role Stress (With Reference To Employees Working In Cement Industry In Madhya Pradesh Region)

Vol.8  No.3

Year: 2014

Issue: Dec-Feb

Title : A Study On Analyzing The Impact Of Organization Commitment On Job Satisfaction And Role Stress (With Reference To Employees Working In Cement Industry In Madhya Pradesh Region)

Author Name : Vijit Chaturvedi

Synopsis :

The present paper focuses on identifying how different components of organizational commitment (Continuance, Normative and Affective) affect the level of job satisfaction and the job stress experienced by different middle level managers in Cement industry in M.P region. Organizational commitment being an important variable affecting largely the possible stay of talented employees and also the job performance of an individual and hence affects organization performance largely. An attempt has been made to analyze that with high level of job satisfaction employees experience low job stress and driving high organization commitment in employees. The conclusions drawn for this study are on the basis of empirical study conducted on 150 employees working in 10 different cement units in Madhya Pradesh Region. The data collected were analyzed using tools like Correlation, Multiple regression and ANOVA. From the study it was concluded that there is a significant impact of organization commitment on job satisfaction and role stress of employees working in Cement industry. It was seen that organization commitment is negatively related with dimensions of job stress and has significant correlation with job satisfaction. This study in some way contributed towards understanding the psychological perspective of employees and also understanding ways by which job can be redesigned.

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Marketing Performance of Women Entrepreneurs in Micro, Small and Medium Enterprises

Vol.8  No.2

Year: 2013

Issue: Sep-Nov

Title : Marketing Performance of Women Entrepreneurs in Micro, Small and Medium Enterprises

Author Name : J.Ferusha Pearl, R.Rathiha

Synopsis :

Setting up of an enterprise is itself a great task for women entrepreneurs but running the same successfully is a greater task. Running the enterprise successfully is the ultimate test for the entrepreneurial capability as it determines the profitability and survival of the unit. It is not easy to evaluate the performance of such diverse micro, small and medium units engaged in manufacturing, trading and service, since each of the above sectors encompasses a wide variety of enterprises. No single economic indicator can successfully portray success index for such a mix of enterprise. Analysis is therefore made on the practices followed in the major fields of entrepreneurial activity, in marketing. By evaluating the various aspects of the marketing practices of an enterprise, conclusions are drawn on the marketing performance of these enterprises and certain recommendations are made.

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Islamic Micro Finance (IMF) for the enterprises at Bottom of the Pyramid (BOP) in India

Vol.8  No.2

Year: 2013

Issue: Sep-Nov

Title : Islamic Micro Finance (IMF) for the enterprises at Bottom of the Pyramid (BOP) in India

Author Name : M.S. SUBHAS, Halaswamy Devla Naik

Synopsis :

The main aim of the article is to assess the potential for evolving enterprises at the BOP and hence India can develop. The article argues that Islamic microfinance can play an important role in involving farmer village youths in the business and hence there will be eradication of poverty, the socio-economic development of the poor and small (micro) entrepreneurs without charging any interest. India as a country of “Unity in Diversity” is well known for its varied traditions and cultures in turn as religions. The present paper would like to present a well tested business development concept Market Oriented Value Enhancement (MOVE), which resulted in generating successful entrepreneurs in its efforts. From the findings we have come across the fact that Islamic (Muslim) group of trainees have been found to be more involved seriously and effectively in forming of their ventures and running them for their sustainability.

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Implementation of Total Quality Management in Indian Industries: Challenges and Issues

Vol.8  No.2

Year: 2013

Issue: Sep-Nov

Title : Implementation of Total Quality Management in Indian Industries: Challenges and Issues

Author Name : M. Muthukumar

Synopsis :

Total Quality Management (TQM) has begun to influence national business systems and is widely seen as a "revolution" in management. TQM initiatives continuously search the needs of the customers and incorporate them in the organization on an ongoing basis. For this reason, the majority of research study has been undertaken in this field and is still going on across the world, especially in the developing countries, which are lagging behind in the implementation of TQM. Therefore, the purpose of this paper is to assess the awareness of TQM program in the Indian industries. Moreover, it highlights the various factors important for total quality management implementation in various manufacturing organizations and to assess their relevance for Indian manufacturing organizations. The various factors highlighted will be useful for manufacturing as well as service industries that are in the starting phase of TQM implementation or have already failed to implement TQM at their works.

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The Effect of Emirati Culture on Western Cosmetics Buying Decision: A Strategic Marketing Analysis

Vol.8  No.2

Year: 2013

Issue: Sep-Nov

Title : The Effect of Emirati Culture on Western Cosmetics Buying Decision: A Strategic Marketing Analysis

Author Name : Ianna, Nitin Patwa, Abha Dhoot , Akshay Sundaram

Synopsis :

In this paper we study the effects of Emirati culture on the buying behavior of cosmetics for women in the UAE. We argue that cultural categories act as stable parameters in which national identities are constructed by facilitating recognition and assimilation of established values. Little research, however, has been done in knowing what constitutes the process of institutionalization of new cultural categories or in other words, how new values enter traditional categories. We address this gap in research by offering an in-depth study of how Emirati women portray their identity through the use of cosmetics and more specifically Western brands. The foundations of the different perspectives in marketing research addressing the complexities and the dynamic relationships between consumer actions, organizational performance and cultural meanings are set as a conceptual framework of reference. We show that through the use of Western brands in cosmetics eventually Emirati women prefer to focus on aspects related to eye and lip make-up, following international trends while also remaining faithful to the predicaments of Islam. We conclude by highlighting how this study confirms the expectations regarding the relationship between the Emirati cosmetics consumption and the transitioning towards Global Consumer Culture Positioning (GCCP).

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Influence of background variables on the Consumer behavior towards Kitchen durables, a CB study specific to Kochi metro

Vol.8  No.2

Year: 2013

Issue: Sep-Nov

Title : Influence of background variables on the Consumer behavior towards Kitchen durables, a CB study specific to Kochi metro

Author Name : Anil Kumar.N, Jelsey Joseph

Synopsis :

Consumer attitude is antecedent to behavior and is a relatively global and enduring evaluation of an object of consumption, issue, person or an act(Philip Kotler,2008). Attitudes guide one's thoughts, influence feelings and affect behaviors. Changes in behavioral patterns of consumers over the years has been due to several factors and best described by the consumer acculturation. A study of current Consumer purchase behavior-attitude towards durables nexus conditioned by the consumer related personal factors, social factors and the market factors as per TPB blended with TAM are discussed herein based on study conducted at Kochi in 2012-13 period for White durables based on random sampling and with a HH sample size of 200, durables retailer sample size of 40. That the study of consumer has assumed importance in the modern market segmentation, targeting and product positioning, discernable & imperative in the new acculturated consumer centric marketing of durables in Kerala, notably it's commercial hub, Urban Kochi.

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Savings And Lending Pattern Of Help Groups – An Overview

Vol.8 No.1

Year: 2013

Issue: Jun-Aug

Title : Savings And Lending Pattern Of Help Groups – An Overview

Author Name : V. Krishnaveni, R. Haridas , M. Nandhini , M. Usha

Synopsis :

The ultimate motto of every SHG is to create the habit of savings among the members who belong to really poor community . In every weekly meeting the members are encouraged to save to the possible extent. The members may be having the practice of saving weekly (or) monthly. The possibility of increasing the savings is usually discussed in their meetings mostly in consultation with the member. Instead of saving a particular amount only, some members may prefer to save more amount as they prefer. But it may be resolved that no interest will be given on the additional savings. The members who have failed to pay savings amount in the group meeting regularly, may be charged a fine from the fourth year of forming the group. The members may like to get a part of the interest earned by the group annually. The interest may be to the member in proportion to their savings . This study shows an overview of the savings and lending pattern of self-help groups in Coimbatore district.

Export Intensity: A Study Of The Indian Manufacturing Industry

Vol.8 No.1

Year: 2013

Issue: Jun-Aug

Title : Export Intensity: A Study Of The Indian Manufacturing Industry

Author Name : Achyut Telang, Gaurav Bhatt , Ankur Srivastava

Synopsis :

This study aims at analyzing the factors that influence the export intensity of the firms operating in the Indian manufacturing sector. The study is done by adopting a regression model using the panel data for 270 firms from three industries which include chemical, metal and non-metal. The data is taken for a period of five years from 2005-2009. The factors used in the study include: age of the firm, size of the firm, import intensity, R & D intensity, capital intensity and technology intensity. The results indicate that all the factors taken for the study have a significant impact on the export intensity of the firm. The factors age of the firm, size of the firm and technology intensity have a negative impact on the export intensity of the firm, on the other hand, factors like import intensity, R& D intensity and capital intensity have a positive impact on the export intensity of the firm. Discussion and implications of the study are also mentioned at the end.

Multi-Criteria Ranking of Inventory Ordering Policies using Fuzzy Based-Distance Based Approach for Indian Automotive Industry

Vol.8 No.1

Year: 2013

Issue: Jun-Aug

Title : Multi-Criteria Ranking of Inventory Ordering Policies using Fuzzy Based-Distance Based Approach for Indian Automotive Industry

Author Name : Amit Gupta, Garg R. K. , Tewari P. C.

Synopsis :

In current scenario of globalization, the organizations are facing the difficulty of proper selection of manufacturing processes, purchasing strategies, process and product design, equipment, machineries and tools to meet the tough challenges of global competition. With the emphasis on quality improvement concepts and wide use of enterprise systems, the managers try to go beyond the conventional boundaries of money and material and also try to explore the vast new universe of possibilities. Proper evaluation and selection of inventory policies is very crucial for the progress and development of any industry. In this paper, we proposed a framework for ranking of inventory policies based on expert opinion elicitation and fuzzy-based Distance Based Approach (DBA) methodology. The conventional method is not self-reliant to integrate the uncertainty of the real problem. The ranking criteria e.g. Unit Cost, Holding Cost, Purchasing Cost, Shortage Cost, Demand, Reorder Level, Lead Time and Review Period which are most relevant to selection of inventory policy have been selected after exhaustive study of available literature. Based on the expert opinion in concurrence with selection criterion, inventory policies are evaluated and ranked using DBA technique

Relationship between Selected Marketing Mix Elements and Brand Equity of Mobile Phone Companies among Indian Youth

Vol.8 No.1

Year: 2013

Issue: Jun-Aug

Title : Relationship between Selected Marketing Mix Elements and Brand Equity of Mobile Phone Companies among Indian Youth

Author Name : syed irfan shafi, C. Madhavaiah

Synopsis :

Effective marketing communication is one of the main tools in establishing brand equity of firms or products. This article aims to investigate the effect of marketing mix on brand equity in mobile phones among young consumers. The statistical population consists of consumers in Kashmir. The research sample involves 116 consumers from Srinagar/Kashmir. The data were collected by administering a structured questionnaire. According to the research conceptual model, the relationship between marketing mix dimensions, viz., price, store image, brand name, distribution and advertising; and brand equity dimensions, viz., brand awareness, brand association, perceived quality and brand loyalty were investigated. Based on the correlation analysis, regression model and obtained coefficients, it can concluded that among all the factors, perceived quality, awareness and advertisement respectively affect brand equity. Organizations by investing on these factors can achieve to more competitive advantages.

Influence Of Personality Factors On Servant Leadership: An Empirical Study

Vol.8 No.1

Year: 2013

Issue: Jun-Aug

Title : Influence Of Personality Factors On Servant Leadership: An Empirical Study

Author Name : V. Tulasi Das, S. Anand Reddy

Synopsis :

Several researchers have explained that individual personality plays a role in determining one’s leadership style. To review the theoretical examination and to add the practical touch, we want to explore the relationship between servant leadership behaviour and the big five personality factors (Extroversion, Agreeableness, Openness to Experience, Conscientiousness and Neuroticism). There are 36 sample is taken to test the servant leadership with support of questionnaire. The Big Five Personality Inventory is used to evaluate the servant leadership behaviour and the personality of the individual. Statistical analysis includes Pearson correlations and Linear Regression, which determine the relationship between each personality factor and servant leadership behavior. Post hoc stepwise regression analysis additionally determines which personality variable would be the best predictors for the SLQ subscales. The research findings reveal a strong positive relationship between servant leadership and neuroticism and openness to experiences. This study contributes to organizations and leaders to consider personality traits when promoting servant leadership behaviour and hiring potential employees.

Securities Laws v/s Investor Awareness - A study at Bhubaneswar stock exchange

Vol.8 No.1

Year: 2013

Issue: Jun-Aug

Title : Securities Laws v/s Investor Awareness - A study at Bhubaneswar stock exchange

Author Name : Suresh Chandra Bihari, Anuja Purkait

Synopsis :

The Indian capital market has one of the longest histories of all times. It is the oldest stock market in Asia. It has witnessed a radical transformation after the liberalization of the economy, and adoption of sophisticated infrastructure and technology led Indian capital markets to a higher platform. But the major area of concern is that the level of investment by the investors has not grown significantly over a decade. The market constitutes of less than 2 percent of investor population and lack of investor awareness and investor protection are the most important factors causing such a low level of participation of investors. The study projects the present scenario of the investors’ awareness in India. It forecasts the grey areas in the financial sector that is leading to the slow growth of the economy. It focuses the need of increasing the financial literacy to increase the investor base in the country. This study looks from various perspectives to figure out the main lagging factor that has kept the different reforms and laws of security market from protecting the investors’ interest. A survey is conducted in Bhubaneswar city to establish the level of awareness among the investors and understanding of capital market. The results of the study indicate that there exists a huge need of financial literacy among the investors about the various aspects of Indian Financial Market.