Wednesday, 27 February 2013

Contributions Of Cognitive Conflict in Corporate Creativity

Vol. 6 No. 3

Year : 2012

Issue : Dec-Feb

Title  : Contributions Of Cognitive Conflict in Corporate Creativity 

Author Name  : V. Gopakumar, Shamla N.K 

Synopsis  : 

Conflict, though often unsettling, is a natural part of collective human experience. It can leave participants ill at ease, so it is often avoided and suppressed. Yet conflict, when well managed, breathes life and energy into relationships and can cause individuals to be more innovative and productive. Conflict is present everywhere whether we like it or not. Researchers must find ways to legitimize critique and controversy within organizational life. This paper examines cognitive conflict within the context of different industrial sectors. Here conflict is employed as a means to promote individual and organizational learning and growth.

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